This list of Display & Video 360 Brand Controls Basics Assessment Questions and Answers 2021 will help you.
1. An advertiser wants to serve on sites that are suitable for general audiences, similar to movie ratings. Which targeting option should they use?
- Viewability of 20 percent or greater
- Digital content labels
- Motion picture ratings
- Video ad position
2. How does an advertiser create a blacklist of apps and sites where their ads will never serve?
- Create a channel of URLs and apps, and set it as a blacklist for that advertiser.
- Create a list of negative keywords, and set it as a blacklist for that advertiser.
- Create a spreadsheet of URLs and apps, and share it with your account manager.
- Enable the API for blacklisted channels, and submit through a structured data file.
3. How does Google determine which content is suitable for advertising on the Display Network?
- It categorizes content into three categories: low, medium, and premier.
- All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.
- Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.
- Publishers tell Google which content is suitable for ads.
4. Who controls the type of site content that’s acceptable for your ads to appear on?
- You
- Industry-respected certification organizations
- Consumers who watch ads
5. A Partner Program channel can serve ads on YouTube once it reaches 100 views.
- False
- True
6. To be eligible for advertising, which of the following must videos comply with?
- Nothing
- Search Network Policies
- Advertiser friendly content guidelines
- AdSense Program Policies
7. These were created to promote a positive community for video creators, users, and advertisers alike on YouTube.
- Google Display Network Policies
- YouTube Community Guidelines
- AdSense Program Policies
- YouTube Partner Program
Source Link: https://skillshop.exceedlms.com/student/catalog/browse
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